Selling with Bonnie
There is nothing random about properly pricing a home. Bonnie is a Certified Pricing Strategy Advisor and highly skilled at determining all the factors that will constitute your list price.
Overprice it and it sits, underprice it and you leave money on the table. Bottom line – in order to sell your home for the most money possible, you must price it correctly from the start. Critical and ever changing factors like the availability and condition of competing properties, the marketplace in general, how people are searching for homes (believe it or not this comes into play) and the seller’s ultimate goals are all important factors for consideration.
Bonnie works hard to create maximum exposure and buzz for your property. In addition to the vast Atlanta Fine Homes Sotheby’s International Realty network, she also privately funds her own website, social media and E Newsletters created by an independent marketing firm that takes her overall marketing punch above and beyond the norm.
Marketing her properties way beyond a sign in the yard and the MLS, Bonnie utilizes a multi-faceted, strategically timed, and layered approach that begins with pre-marketing, and then progresses through a carefully constructed plan to get your property seen at its best and sold for the best possible price.
Planning & Preparation
Carefully evaluate your property and determine strategy and steps to sell it quickly and at the best possible price. Includes Prelisting Appraisal with a Top Certified Area Specific Appraiser.
Edits. Updates and Staging. Consultations with professional designers and stagers as needed (1-3 hours on average).
Determine the best shots, angles and production techniques to showcase your home. Then, use the very best Photographers and Videographers to create digitally innovative 3 D Tours, Video Tours, Drone and Lifestyle Photography to make your home stand out.
In addition to exposure within the Atlanta Fine Homes Sotheby’s massive global network, Bonnie’s clients receive a tremendous amount of additional exposure. Tools such as Pre-listing Broker Luncheons, E-Blasts (to a network of over 5000 agents), showcased on privately funded Website, Social Media Marketing, Local Print and Postcard Mailing to name a few.
Bonnie would love to meet with you to show you all her skills and tools she has to get your home seen and sold.
Being well prepared by completing your homework is half of being a good negotiator. The other parts are active listening, asking questions, firmly advocating – while always maintaining the highest levels of integrity.
Negotiations on both sides of the table are similar. When Bonnie is representing the seller, it’s important to look carefully at the entire proposal, breaking it down piece by piece. The goal is to sell the property, but often there are milestones to be negotiated along the way. Bonnie is an agent highly skilled in navigating any and all obstacles, and preparing a legally binding agreement to get you to SOLD.
From Contract to Close
Even in what is considered a quick sale, there are many things that happen between the initial sales agreement and closing day.
Sometimes unforeseen things can happen like unexpected repairs that may be required to obtain financing, or perhaps a cloud in the title is uncovered. Bonnie’s adept at discovering and managing any and all unexpected circumstances that might arise. She is the agent you want by your side… as you are making what is likely the largest investment of your life.